10 Ways to Look Your Best on Camera

Posh Salon located in Williamsburg added a business branding session with KWP Branding to up level their online presence

Whether you’re a business owner, blogger, or influencer, looking your best on camera is a must. Here are 10 tips to help you do just that, ensuring you create professional branding photos that truly resonate.

1. Cultivate a Positive Mindset:

Visualize success, set clear intentions, practice relaxation techniques, focus on the positive, and stay flexible. Seek inspiration, take breaks, celebrate your wins, reflect and learn, and maintain a positive attitude. Show up with a confident mindset, excited for the session. It’s normal to be nervous but do your best to tap into your confidence.

2. Prepare Your Wardrobe:

Choose outfits that reflect your brand and make you feel good. Avoid busy patterns and opt for solid colors for versatility. Consider hiring a professional stylist (or use my Style & Select service) for a polished look.

3. Hair and Makeup:

Keep it professional and consistent with your brand image. Consider hiring a professional makeup artist for a polished look. Speak up and communicate with your hair and makeup providers.

4. Practice Posing:

Spend time practicing poses that flatter your body and convey the right message. Experiment with different angles and expressions. Look up poses you like using Pinterest or even magazines.

5. Lighting and Background:

Use natural light for a soft, flattering effect. Choose a background that complements your brand and doesn’t distract from your message.

6. Posture and Body Language:

Sit or stand up straight to convey confidence and professionalism. Use gestures that are natural and help demonstrate what you do & how you do it.

7. Facial Expressions:

Smile naturally and maintain eye contact with the camera, unless directed differently. Use facial expressions that align with your brand’s personality. Let your emotions come through in your eyes and face to really connect with your ideal clients.

8. Choose a location that helps you stand out:

Think about your business and how to best showcase it via the background and location of your photoshoot. Knowing your industry, personal preferences and unique brand identity will be key to feeling your best in your surroundings.

9. Relax and Be Yourself:

Take deep breaths to relax and avoid tension in your body and voice. Focus on the present moment and your message, rather than worrying about the outcome. I’ll be there with the music to help you have fun and let your personality come out!

10. Communicate, communicate, communicate:

If you know what you want, let your photographer know. We want you to be seen and heard. My expertise is there to help you, but at the end of the day, I want your photos to be exactly what you want them to be. I am here to help you shine!

About Me

I am Kellyn, the creative mind behind KWP Branding. Specializing in branding and lifestyle photography, I am dedicated to capturing your story’s essence in every shot. Besides my passion for photography, I am a wife, a proud mother of two, and a devoted fur parent to Sherlock, my beloved basset hound.

Family is central to my identity, and their love and encouragement motivate me daily. When I’m not capturing moments, I draw inspiration from nature’s beauty and the aroma of freshly brewed coffee. To unwind, I savor a glass of Moscato, my favorite wine. My goal is to authentically and beautifully tell your story through images that truly resonate with your audience. I look forward to getting to know you better and creating something wonderful together!

Let’s Get Started

You’re ready to create your own library of beautifully branded professional photos for your business, aren’t you? I thought so! Click here to inquire about working together. I’m ready to help you shine online!

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